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How to Increase Traffic of Your Digital Business (Part-2)

Picture of Mary M. Kirby By   ·  2 minute read

Let's discuss some important points on how to promote your digital business profile and store to your audience in the second part.

 

Share Your Custom QR Code and Link

  • Your e-commerce website, built on the Boatmate platform, has a unique QR code and link. You can access this code and link through the Boatmate Business admin panel. By using the QR code and link in your social media accounts, website, catalogs, brochures, roll-ups, and promotional materials, you can make it easier for your audience to access your digital store.
  • When sharing content that will be viewed on mobile devices, such as through WhatsApp, SMS, or Instagram, use the link instead of the QR code. This is because you can't scan a QR code received on WhatsApp with your phone :) Therefore, sharing a clickable link through WhatsApp would be more functional. On the other hand, for printed materials like brochures, using a QR code that can be scanned with mobile devices would be a more effective approach as the link would be non-functional in such cases.

Utilize WhatsApp

  • Add the link to your digital business in the visible section of your WhatsApp Business account.
  • Send your potential customers the business link through your phone contacts.
  • Boost engagement by sharing your promotional products and services through WhatsApp.

Harness the Power of Social Media Accounts

  • Add the link to your digital business in the business details section of your social media accounts like Instagram, Facebook, TikTok, and LinkedIn.
  • Include the link to your mobile showroom in your stories, so that boaters can instantly make purchases when they see your products and services.
  • Share the link to your digital store in your social media ads, allowing your targeted audience to place direct orders.

Utilize Email Marketing Power

  • Include your digital business QR code and store link in the signature section of your emails.
  • Send emails to your customer portfolio regarding the launch of your mobile store and the advantages it offers. Share the link to your digital store in your email communications.

Effectively Use Marketing Materials

  • Print the QR code of your digital business on physical materials such as brochures, catalogs, and roll-ups, making it easy for customers to access your business.
  • Attach your QR code to the vehicles used for company purposes (motorcycles, cars, boats).
  • Add your QR code to your business card.
  • Incorporate your QR code into promotional items (yearly calendar, keychains, etc.).

Options for Your Physical Store

  • Create a QR code stand inside your store and place it in visible areas.
  • Stick a QR sticker on your store window and add it to your door sign or "open/closed" sign. Even outside business hours, boaters passing by can instantly visit your mobile store.

Let's revolutionize the traditional system in the boating industry and provide a simpler and more reliable system, offering a better customer experience.

We are delighted to assist you in optimizing your digital business and store. Please feel free to contact us through the most suitable channel on our Boatmate Business Support page.

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